SERVICES

WORKING TOGETHER

I work with cafés, bars, and restaurants at pivotal moments: before opening, during growth, or when a brand no longer reflects the quality behind it. Every engagement is led personally and shaped around what the brand actually needs, not a fixed set of deliverables.

I take on a small number of projects at a time so the work can be thoughtful, focused, and considered from start to finish.

HOW I WORK

Rather than offering off-the-shelf packages, I work across three levels of involvement. Each reflects a different depth of thinking, application, and long-term support- depending on where you are and where you’re heading.

Every project is scoped individually based on timing, complexity, and level of involvement. Investment reflects the depth of thinking and care required, rather than a fixed menu of services.

Brand Foundation

For the business preparing to open or establish a clear, credible brand presence.

This level focuses on defining the brand’s core: how it’s positioned, how it looks, and how it’s first experienced. It’s designed to ensure everything feels intentional from day one, particularly in physical spaces where first impressions matter immediately.

This engagement is often suited to founders who want clarity, cohesion, and confidence as they bring a concept to life.

Brand Development

For the business ready to refine or expand their brand.

This is a deeper, more considered engagement that allows the brand to be applied across a wider range of touchpoints. It’s ideal for venues that are growing, evolving, or looking to bring greater consistency to how they show up, visually and experientially.

Packaging, menus, signage, and other physical applications are often developed as part of this level, where they support the wider brand system.

Brand Partnership

For founders seeking ongoing, high-level design guidance.

This is a collaborative, long-term relationship shaped around change, whether that’s a new opening, seasonal updates, expansion, or continued refinement. Scope evolves over time, allowing the brand to grow without losing coherence or intention.

This level is best suited to clients who value continuity, trust, and strategic thinking over quick fixes.

Is this the right fit?

I’m best suited for projects where branding is treated as a strategic investment and integral to the long-term success of a venue. If you’re preparing to open, realign, or thoughtfully develop a hospitality brand, I’d love to hear about your project.

START A CONVERSATION

Frequently Asked Questions

How long does the design process take? +
Every project has its own rhythm. The Foundation package usually takes 2–3 weeks, while the Signature package can take 4–6 weeks. We’ll map out a timeline together that fits your brand and goals.
How many revisions are included? +
Each package comes with a set number of revisions: 2 for Foundation, 4 for Refined, and 5 for Signature. These are there to make sure we’re shaping your brand exactly the way you envision it. Extra tweaks? Always possible.
Can you help with social media and marketing materials? +
Absolutely. If your brand needs social media templates, story layouts, highlight icons, or other marketing materials, the Refined and Signature packages cover them. If you want even more, we can make it happen.
Do you provide print-ready files? +
Yes! All packages include high-resolution files ready for web, social media, or print. For menus, packaging, posters, or stationery, I’ll make sure everything is printer-friendly and looks as sharp as it does on screen.
How do you work with clients? +
Collaboration is at the heart of what I do. Expect open conversations, regular check-ins, and a process that keeps your input front and center. Together, we’ll craft a brand that feels like you.
Can I use my existing brand elements? +
Yes! I can work with your existing colors, fonts, and assets, or start fresh to build a cohesive identity from scratch. The process adapts to what your brand needs most.
Why is branding so important? +
Branding is more than just a logo—it’s how people remember, recognize, and connect with your business. Strong branding makes your brand stand out, increases customer recall, builds trust, and ultimately drives sales. It’s a strategic investment that ensures your brand communicates consistently and purposefully.
How do you price custom projects? +
Every brand is different, and that’s exactly why I tailor pricing to the project. Packages are a starting point, but we’ll chat about your goals and create a plan that makes sense for you.
What are the payment options? +
You can either pay everything upfront or secure your design spot with a 50% deposit, with the remaining balance due on delivery. This keeps things flexible while confirming your spot in my schedule.